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MARMOT PRODUCT IDEAS AT A HEIGHT OF 2,500 METERS

It all began in 1971 when students Eric Reynolds and Dave Huntley, on a university excursion to Alaska's Juneau Icefield Glacier, discovered that there was no ideal clothing for excursions in extreme weather conditions. Up on the glacier, they came up with the idea of the Marmot Club. The students started making down products in their small dorm room. Their first products were a down vest, a sweater, a parka and three down sleeping bags.

The foundation stone of the Marmot company was laid. Only 2 years later, the two opened their first shop for down jackets and sleeping bags in Colorado: "Marmot Mountain Works". The small sales outlet quickly developed into an innovative company, which is still trusted by mountaineers in particular. Marmot uses the silhouette of a mountain peak crowned with a glacier as its logo - the natural alpine habitat of marmots (Marmot).

MARMOT: WITH THE "GOLDEN MANTLE" IN THE CINEMAS

A chance encounter during a climbing holiday in Peru provided the newly founded company with the largest order to date. Producer Mike Hoover planned the movie "The Eiger Sanction" with Clint Eastwood and needed 108 thick lined jackets for it. A week later the Marmots presented the "Golden Mantle". A down-fed expedition parka that led to the first great success of the young fire.

AT A GLANCE

  • Foundation Year: 1974
  • Company Founder: Tom Boyce, Eric Reynolds, Dave Huntley
  • Company Headquarters: Rohnert Park (California), United States
  • Number Of Employees: About 200
  • Annual Turnover: $ 75 million
  • Website: marmot.eu
  • Sports: Winter Sports, Outdoor

3 GOOD REASONS FOR MARMOT

  • Fairness: Fair trade, the observance of ethical principles and support for regional projects are all part of the corporate concept.
  • Environmental Protection: Marmot is committed to environmentally friendly production methods.
  • Durability: The Brand develops robust, hard-wearing products for all weather conditions.

SLEEPING BAG HARDNESS TEST IN COLD STORE

In 1976, Eric met Joe Tanner from W.L. Gore & Assoc. and was one of the first in the USA to recognise the potential of GORE-TEX®. Fascinated by the concept of the new, high-performance outdoor membrane, Eric sewed several sleeping bag prototypes from the new fabric. These were then first subjected to an endurance test. For this, the two founders spent seven nights in a cold store for meat products and compared sleeping bags with and without GORE-TEX® at temperatures just above freezing. The new products also had to prove themselves under sprinkler systems. The unusual practical test was convincing: the passionate mountaineers were enthusiastic from the start and converted the entire collection to GORE-TEX® materials.

MARMOT PHILOSOPHY: PEOPLE - PRODUCT - PLANET

The driving philosophy of the company is based on three principles: People, product and planet. Marmot believes that developing ever better products of exceptional quality is the best way to reduce our impact on the environment as a whole. In the 2018 season, the sustainability aspect will be highlighted primarily by two technologies. The EvoDry products, which are completely PVC free, and the Eco Featherless, which is a technical down substitute.

The fabric made of recycled plastic is free of animal products on the one hand and easier to care for than natural down on the other. With these approaches, Marmot shows that it is possible to reconcile maximum functionality with ecological awareness. The extreme athletes and freeriders Gilles Sierro and Milles Smart, the climbers and mountaineers Abbey Smith and Brad Clement as well as the German mountaineer Stefan Glowacz are well-known outdoor greats who are equipped by Marmot.

MARMOT FOR ALL-WEATHER ATHLETES

In 1995, the Californian company developed Marmot MemBrain, a waterproof and water vapour impermeable material. The special membrane ensures perfect breathability. The cooperation with professional mountain guides results in outdoor clothing that withstands even the strongest weather conditions. At Keller Sports you'll find a selection of the best outdoor and winter sports products from the groundhog brand. A rain jacket or a hard shell jacket from Marmot is up to any challenge. This is also the demand that the manufacturer has on himself: Marmot develops products that meet all the challenges nature presents us with.

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