LUHTA: STARTED BY FATHER AND MOTHER, TAKEN OVER BY THE SON
Everyone knew exactly what to do. Mrs Luhtanen designed, Mr Luhtanen sold. Based on this clear division of tasks, Vithori Luhtanen founded his own clothing company in 1907. And the fire grew. Even despite the material shortages during the Second World War. Even after the takeover by son Jaako. Years earlier, he had already had the idea of travelling from smaller Lahti to larger Helsinki to recruit new wholesalers, thus helping the family business take the next step on the expansion ladder. Evolution followed.
Luhta found his way to the sporting goods market via traditional clothing. Later, right in the middle of the ski fashion. The unmistakable designs of the Finnish brand left an impression - even further south. Luhta expanded, sending its premium articles to more and more Luhta dealers. From the far north, across the Alps, into the whole world. The brand has long felt at home there, but still remains at home in tranquil Lahti, where unique designs are created that combine optimal function with Nordic fashion sense.
LUHTA PRODUCTS: HIGH QUALITY PERFORMANCE FITTING
If there is a family business behind jackets, trousers and shirts, the demands on the individual products grow organically from within. Luhta articles are no exception. Quality and design merge, innovation promotes new material ideas and fashion experiments - without losing sight of tradition. Because Luhta always keeps this in focus. The Finnish brand sees its more than 100 years of experience as a big plus.
It allows it to develop ever new innovations on a secure foundation. Performance plays a decisive role in this. Luhta products should accompany you as long as possible on your trips to the Alps, protecting you from cold and moisture. At the same time you can make a stylish appearance. So you can easily take your jackets from the Luhta Sale to the bar in the evening. After all, Athleisure and the far north go together perfectly from different perspectives.
AT A GLANCE
- Foundation Year: 1907
- Company Founder: Vihtori Luthanen
- Company Headquarters: Lahti, Finland
- Number Of Employees: 1,700 (Parent Company Luhta Sportswear Company)
- Annual Turnover: around 245 million euros (parent company Luhta Sportswear Company)
- Website: luhta.fi
- Sports: Wintersports
3 GOOD REASONS FOR LUHTA
- Environmental Protection: As a member of amofri BSCI, Luhta adheres to high standards of environmental protection.
- Fairness: Luhta actively strives for the protection of workers' rights and for ethical working conditions.
- Design: Nordic reserved. Luhta products continue the discreet design tradition of the North.
PREMIUM PRODUCTS IN THE LUHTA SHOP AT KELLER SPORTS
The basis of every assortment at the Luhta dealer is the design. Both the Finnish brand's women's and men's apparel are characterised by restrained yet pleasantly striking design elements. Luhta articles for women such as the Joentaus ski pants are therefore also slightly figure-hugging. In addition, effective materials that keep moisture out are always available. Like the Kaamanan Men's Ski Jacket, among others.
The lining of the winter sports fashion from Lahti is once again designed so that you neither freeze nor sweat unpleasantly on warmer days. The perfect mixture of function and design, of cold and heat protection, Luhta online, you can get at Keller Sports. If you are looking for underwear for the skiing day, you will find it in our Luhta Store just as well as by browsing for the matching ski jacket and ski pants.
LUHTA ARTICLE: NORDIC DESIGN AND WINTER DNA
Guaranteed snow. Low temperatures. Endless nature. For geographical reasons alone, winter sports lie in the northern European DNA. Add to this an almost uncanny eye for unagitated, always stylish design - and Luhta products combine both. The brand produces leisure fashion, but above all unique and highly functional ski fashion. The jackets and trousers for the snow touch the retro idea, bring along the latest materials and dress you during your winter trips to the mountains both functionally and stylistically optimal.
SOCIAL AND ECOLOGICAL RESPONSIBILITY
Luhta is more than aware of its social responsibility. Therefore the brand joined the amfori Business Social Compliance Initiative. Their aim is to ensure safe, healthy and ethically sound working conditions worldwide. To ensure this, independent companies regularly test suppliers on behalf of amfori BSCI. The standards set go beyond the employment relationships. amfori BSCI would also like to contribute to environmental protection and preservation by setting its own standards for partners.