Each time, passion and stress lay close together. Before the adventure on the mountain there was always the effort around the luggage. First packing became squeezing, then dragged, in the end maybe an extra payment for bulky luggage. A well-known procedure for outdoor sportsmen of all types. In 2009 the freeskier Jon Olsson and product developer Truls Brataas met in Norway and got into conversation. They quickly found similarities.
Here her passion for travelling around the world, for searching for ski trips with a penchant for the epic: the shining side of the medal. There the cumbersome packing of equipment into impractical bags and suitcases and the stress at the airport with bulky luggage: the dark side of the force. "We had the feeling that something was inherently wrong?", Truls Brataas said later, when the practical douchebags were already on the market, and continued: "This huge contrast: our love of sport on the one hand, the stress of accommodating the right equipment on the other.? Olsson and Brataas with their douchebags products actually resolved this contradiction.
To really develop the perfect douchebags, Olsson and Brataas gathered information from over 150 skiers, snowboarders, airlines and airport baggage handlers. They collaborated with the Norwegian University of Science and Technology - and presented the brilliant result in 2012. With no less than the then lightest ski bag in the world, which was also in the length adjustable and completely foldable, douchebags made kickoff with a bang. Praise hailed down from the Travelgear segment.
The Outside Magazine even described douchebags first strike as "best ski bag ever". Since then, the aim of the brand has been to enable people to travel the way they want, while having everything they need with them. Full bags without stress. A stroke of genius that is topped by the elegant design: Scandinavian simplicity is the motto. The simple logo, a simple symbiosis of D and B, is also emblazoned on the practical bags and backpacks of the brand.
Relaxed traveling, packed in Scandinavian design art. Also at Keller Sports! In our douchebags shop you get from the bag over the Skibag up to Weekender, Trolley, Rucksack, the Bike- or Laptopbag exactly the douchebags you need for your trip. For long trips as well as for short excursions. We will give you the right bag for your trip. A central aspect of the douchebags are the specially developed ABS-Rips, which give the products enormous stability. To protect your equipment, the brand gave its bag a rib-like structure inspired by the human chest.
To this waterproof materials, practical and smartly placed pockets for smartphones and chargers, and of course laptop compartments must be added. The brand equipped their trolleys with large, optimally functioning castors. With the practical Hookup-System you can easily attach your douchebag backpack to the matching trolley and pull the whole weight of your equipment behind you. Once you have arrived, you open the compartments with just one movement and have direct access to your most important things. Relaxed traveling is now possible.
Jon Olsson himself knows best what he has in his douchebags products. As a freeskier he landed on the podium of the Winter X Games eleven times, hosted Big Air events himself and traveled around the world in search of extreme descents. Without a lot of luggage this would not be possible. So Olsson knows the challenges, the stress, the inconveniences. The perfect basis to search for and find creative solutions.
Olsson and his team are now developing products that other athletes such as MMA fighter Emil Valhalla Meek, mountain biker Ida Jansson or slopestyle biker Max Frederiksson have used for a long time. So douchbags provides its athletes on their travels to new trails and expeditions with the best possible bags for their equipment. But you can also profit from Olsson's expertise - no matter if you are drawn to the mountains, the sea or the nearest city with your sports equipment.
Only the coincidence has no place in the douchebags. The fact that the bags, trolleys and backpacks support you so practically on your travels is based on a fixed formula, the five design principles of Brand. That means: douchebags are basically adjustable in length and capacity and thanks to additional straps and handles easy to wear. While a special construction protects your equipment in the best possible way, light weight prevents overly strenuous towing. And once you've reached your destination, roll or fold simply fold your douchebags together to conveniently stow them away. This is the only way for the Norwegian brand to reach its goal: to improve every single trip with the help of smart Travelgear.